{"product_id":"aurorasound-vida-prima-mmmc-phonostage","title":"Aurorasound VIDA PRIMA MM\/MC turntable phonostage","description":"\u003cp\u003eAurorasound VIDA Prima Phono Stage\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eAvailable to experience in-store – not available to purchase online.The VIDA Prima is a high-performance phono stage that captures the core design philosophy of Aurorasound, combining innovative circuit design with carefully selected components. Positioned below the flagship models, it delivers a refined and musical analogue performance with a simplified, user-friendly approach.\u003c\/p\u003e\n\u003cp\u003eKey features:\u003c\/p\u003e\n\u003cp\u003e• phono stage amplifier (MM \/ MC compatible)\u003cbr\u003e• hybrid NF + CR RIAA equalisation circuit\u003cbr\u003e• internal toroidal power supply\u003cbr\u003e• selectable gain (40dB MM \/ 64dB MC)\u003cbr\u003e• selectable load settings (MM \/ MC high \/ MC low)\u003cbr\u003e• large front-panel MUTE switch\u003cbr\u003e• RCA inputs and outputs\u003cbr\u003e• compact aluminium and wood chassis\u003c\/p\u003e\n\u003cp\u003eDesign and performance:\u003c\/p\u003e\n\u003cp\u003eThe VIDA Prima uses a hybrid RIAA equalisation design, combining NF (negative feedback) and CR (passive) circuit types. This approach delivers a balanced presentation with strong tonal weight, good signal-to-noise performance, and controlled distortion.\u003c\/p\u003e\n\u003cp\u003eThe result is a sound that is full-bodied and smooth, with a solid midrange and stable overall balance, while maintaining clarity and detail across the frequency range.\u003c\/p\u003e\n\u003cp\u003eMaterials and construction:\u003c\/p\u003e\n\u003cp\u003e• aluminium chassis with wooden outer casing\u003cbr\u003e• Texas Instruments semiconductors\u003cbr\u003e• WIMA film capacitors (Germany)\u003cbr\u003e• precision Japanese resistors\u003cbr\u003e• internal toroidal transformer with fast Schottky diodes\u003c\/p\u003e\n\u003cp\u003eThe internal power supply is built around a toroidal transformer and fast diodes, providing clean, stable power while maintaining low noise.\u003c\/p\u003e\n\u003cp\u003eSound characteristics:\u003c\/p\u003e\n\u003cp\u003e• rich and full-bodied presentation\u003cbr\u003e• smooth, natural tonal balance\u003cbr\u003e• good noise control and clarity\u003cbr\u003e• stable imaging with solid midrange presence\u003cbr\u003e• controlled distortion with musical character\u003c\/p\u003e\n\u003cp\u003eThe VIDA Prima focuses on musicality and ease of listening, making it well suited to a wide range of cartridges and systems.\u003c\/p\u003e\n\u003cp\u003eBuild and usability:\u003c\/p\u003e\n\u003cp\u003eOperation is intentionally simple, with rear rotary switches for gain and loading. This allows quick setup without complex configuration, while still offering flexibility for different cartridge types.\u003c\/p\u003e\n\u003cp\u003eThe large MUTE switch on the front panel improves usability when cueing records or changing inputs.\u003c\/p\u003e\n\u003cp\u003eSpecifications:\u003c\/p\u003e\n\u003cp\u003e• inputs\/outputs: RCA\u003cbr\u003e• gain: 40dB (MM), 64dB (MC)\u003cbr\u003e• load settings: MM \/ MC high \/ MC low\u003cbr\u003e• output impedance: 47Ω\u003cbr\u003e• RIAA accuracy: ±0.5dB (20Hz–20kHz)\u003cbr\u003e• input noise: MC -134dBC, MM -134dBV\u003cbr\u003e• THD+N: MC 0.09%, 0.009%\u003cbr\u003e• dimensions: 250 x 246 x 69mm\u003cbr\u003e• weight: 2.2kg\u003c\/p\u003e\n\u003cp\u003eNote:\u003c\/p\u003e\n\u003cp\u003eThe VIDA Prima is designed as a straightforward, high-quality phono stage that delivers strong performance without complexity, making it an accessible entry into Aurorasound’s analogue range.\u003cbr\u003e\u003c\/p\u003e","brand":"Aurorasound","offers":[{"title":"Default Title","offer_id":58297877397888,"sku":"RRS-VD-PRM-MM","price":995.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1002\/6926\/1184\/files\/rs_w_1200_h_1200_17ca7fd0-4e92-4e2b-8a93-763593324fe2.png?v=1781876733","url":"https:\/\/thespinningroomhifi.co.uk\/products\/aurorasound-vida-prima-mmmc-phonostage","provider":"The Spinning Room Hifi","version":"1.0","type":"link"}